Q2 2026
Product updates in April – June 2026
June 24
Refreshed user interface
We’ve updated the user interface to make it easier to use and navigate.
The new design includes lighter colours and cleaner layouts. This helps important information stand out, so you can find what you need more quickly.
Your familiar tools and workflows haven't changed.
June 1
New Matched locations features
In Google Ads, it's not easy to break down Matched location data by campaign, or to compare how individual campaigns are performing in a specific location. Managing targeting or exclusions in bulk also isn't supported.
Adalysis provides a solution for the above challenges. We've now split the Matched location data (under Segments > Location) into two screens:
1) Match locations (heatmap) shows a heatmap visualization of the aggregated data for various location types and dates.
2) Match locations (grid) shows the same data in a grid and allows you to filter by location names, performance metrics, etc. Use the Campaign breakdown column to compare how individual campaigns are performing in that area, and target or exclude at the campaign level.
May 28
New performance filters for RSA assets
You can now create filters and custom alerts for asset-level performance criteria in the RSA manager (under Manage > Ads).
Filters
Select Create filter and choose criteria from Performance or Conversions, or use the Search box.
You can combine multiple criteria, and the date range (e.g. last 30 days) will match your current view.
When you save your filter, you can:
Enable alerts: This creates a custom alert that runs automatically and alerts you to matching results.
Apply the filter to other accounts at the same time.
Custom alerts
Alternatively, you can create custom alerts under Audit > Audit settings > Custom. Choose RSA assets and define your criteria. This option also lets you update your global settings, so that the alert is added to any new accounts linked to Adalysis.
May 16
Multiple enhancements to the budget auto-manage tool
With the budget auto-manage tool, you can automate your budget pacing by adjusting daily budgets based on spend.
We’ve added new controls to give you more flexibility over how adjustments are made:
Frequency: Choose which days of the week budget adjustments can occur
Adjustment amount: Set a maximum percentage change for adjustments
We’ve also improved support for:
New campaigns with no history
Campaign types where Lost IS (budget) doesn't accurately reflect their potential
The user interface was updated to support these new features:
At the account level
Auto manage can be accessed in the Monthly target section.
Click Edit to define your settings. Once enabled, a confirmation message will appear.
You can also review your budget change log directly within the tool.
At the budget group level
Auto manage is available for Allocation budget groups and can be accessed from the Auto manage column.
May 7
Change history available in the Performance Analyzer
The Performance Analyzer helps you understand performance trends and identify their root causes. Now, you can also see your Google Ads change history alongside the data.
Your change history appears above the flowchart and inside the blue drill-down icons. Choose from a range of time periods up to 30 days, which is the maximum supported by Google Ads.
May 2
Custom alerts can be saved to global settings
Adalysis now supports custom alerts as global settings. That means you can apply them automatically to any new accounts you link to Adalysis in the future, which was already possible for prebuilt alerts.
Go to Audit > Audit settings > Custom and tick the Apply these settings... box before saving your new alert:
Apr 29
PMax channel reporting is now live in Adalysis
You can analyze Performance Max results by channel at the campaign, asset group, and asset level inside Adalysis.
Go to Manage > PMax > Channels to get started.
Click View charts to see channel summaries across five key performance metrics.
Apr 25
N-grams now available for PMax search terms
Adalysis now supports PMax n-grams at the account and campaign level. You can find them under Manage > Search terms > PMax.
There are currently no prebuilt alerts for PMax n-grams, but you can create custom alerts:
When you save a filter on the Search terms screen, it'll be added automatically to your list of custom alerts.
PMax search term overlap summaries
As well as flagging search term overlap between campaign types, Adalysis now creates one-click summaries. This lets you see which PMax search terms already exist as Search keywords, and which PMax search terms overlap with Search and Shopping.
This data allows you to identify potential exact match keywords and control which campaign should serve your ad for that search term.
Click View to access your summaries under Manage > Search terms > PMax.
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