Keywords with incorrect match types
Alert names: Incorrect use of broad match type, Incorrect use of exact match type, and Incorrect use of phrase match type
Last updated
Alert names: Incorrect use of broad match type, Incorrect use of exact match type, and Incorrect use of phrase match type
Last updated
Adalysis will alert you to keywords with syntax problems. This includes incorrect use of match type symbols like +, "" and [ ], or mixing symbols within a single keyword.
You'll see the alert under Keywords on your Audit > Alerts screen. Click on it for a list of affected keywords.
Next to the incorrect keywords, you'll see suggested corrections. Select the keywords you want to edit (one at a time or in bulk), then click Fix match type.
Adalysis will correct the keywords immediately in your Google Ads account. You can also edit an incorrect keyword by clicking the pencil icon.
In Audit > Settings > Keywords, you can set an to fix match type errors in the future.