Alert names: Incorrect use of broad match/exact match/phrase match type
Adalysis will alert you to keywords with syntax problems. This includes incorrect use of match type symbols like +, "" and [ ], or mixing symbols within a single keyword.
You'll see the alert on your Auditalerts screen. Click it for a list of affected keywords.
Next to the incorrect keywords, you'll see suggested corrections. Select the keywords you want to edit (one at a time or in bulk), then click Fix match type.
Adalysis will correct the keywords immediately in your Google Ads account. You can also edit an incorrect keyword by clicking the pencil icon.
In Audit > Audit settings > Prebuilt > Keywords, you can set an automatic action to fix match type errors in the future.
