> For the complete documentation index, see [llms.txt](https://docs.adalysis.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.adalysis.com/tools/audit/prebuilt-alert-list/landing-pages/landing-pages-that-need-improvement.md).

# Landing pages that need improvement

Alert name: Landing pages in need of improvement

Landing page experience is part of Google's quality score. Adalysis will alert you to landing pages that get more than half their traffic from keywords with a below-average experience score. This is based on a weekly analysis of final URLs for ads and keywords.

You'll see the alert on your **Audit alerts** screen.

<figure><img src="https://3203600314-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FGlXujWJyreRidNjZDCw2%2Fuploads%2FNj6vLMagGEi0d3lsW3FC%2F%7B1C2F8393-A0D2-4871-8D14-641D95C1335E%7D.png?alt=media&amp;token=0b6adb3f-1f97-439c-9521-c5edf46d84b6" alt="" width="510"><figcaption></figcaption></figure>

Click **View landing pages** for a list of affected pages. The view will switch to **Manage** > **Landing pages > Search final URLs**.

<figure><img src="https://3203600314-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FGlXujWJyreRidNjZDCw2%2Fuploads%2F0CBMa0d3aYFJPSkfpPmH%2Fimage.png?alt=media&amp;token=bd803b51-4930-4c09-8440-c42be4a5862f" alt=""><figcaption></figcaption></figure>

* The **Keyword** columns categorize the keywords by landing page experience quality score.
* **Where the URL is** used shows you the ads that drive traffic to the landing page.

{% hint style="success" %}
This is just the start of what Adalysis has to offer for [landing page analysis](/manage/landing-pages/analyze-your-landing-pages.md). Read more.
{% endhint %}