Mobile apps exclusion

Alert name: Display campaigns that don't exclude mobile app traffic

Mobile app traffic can be of very low quality and many advertisers want to exclude it completely. Adalysis will alert you to any campaigns that don't completely exclude mobile app traffic.

You'll see the alert under Placements on your Audit > Alerts screen. Click on it for a list of affected campaigns. You can then exclude all mobile apps or specific types, both at the account level or for individual campaigns.

Important: Account-level exclusions will override campaign-level exclusions.

Alert pop-up

Expand the account or campaign-level exclusions. Then, select the types of apps you don't want to show your ads in and click the Exclude selected apps button:

Account level

Campaign level