# New keywords from search terms

Adalysis analyzes your search term data and identifies high-performing search terms as potential new keywords. You'll see the alert on your **Audit alerts** screen.

### View potential positive keywords

From your alert, you can click **View search terms** for a list of potential new keywords. The view will then switch to **Manage** > **Search Terms**.

<figure><img src="https://3203600314-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FGlXujWJyreRidNjZDCw2%2Fuploads%2FNLnsFxBiXIeo6hEduqof%2Fpos.png?alt=media&#x26;token=3658442a-4ff4-4cc1-86f2-c2f492873e3f" alt="" width="563"><figcaption></figcaption></figure>

{% hint style="success" %}
By default, this is based on two conversions in the last 90 days, excluding existing keywords. However, you can edit these criteria under **Audit > Audit settings** > **Prebuilt** > **Search terms**.
{% endhint %}

### Add search terms as keywords

To add the search terms as exact match keywords, select them and click **Add as keyword**. You can then choose from existing ad groups or create a new one.

<figure><img src="https://3203600314-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FGlXujWJyreRidNjZDCw2%2Fuploads%2FELlwWSwamqNtJDhgMiAJ%2Fadd%20as%20pos.png?alt=media&#x26;token=64ecfbc6-b3f3-4ced-830e-b18e7b597f74" alt=""><figcaption></figcaption></figure>

You can also modify the keyword text and other parameters before creating your new keywords.

<figure><img src="https://3203600314-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FGlXujWJyreRidNjZDCw2%2Fuploads%2FVbLwarsuqqJ5poCDiWIZ%2Fparameters.png?alt=media&#x26;token=8f40d102-9505-4b61-a9bf-a1dbcd183e0b" alt=""><figcaption></figcaption></figure>

{% hint style="success" %}
Want to add search terms that meet your criteria automatically as exact match keywords? Set an automatic action in **Audit > Audit settings** > **Prebuilt** > **Search terms**.
{% endhint %}
