Budget analytics

Get a clear view of budget performance over time

Get all your budget data in one place. Automated analysis highlights spend patterns and pacing trends across campaigns and accounts. No spreadsheets needed. Use these insights to fine-tune budgets and keep monthly spend aligned with your goals.

  1. View this month's spend together with the projected spend by month-end.

  2. View the aggregated monthly (or daily) spend and budget, together with projections.

  3. View performance charts with projections.

  4. Set pacing and spend alerts as your own early warning system.

  5. Details of the latest budget boost opportunities.

  6. Details of budgets defined in Google Ads.

  7. A visual breakdown of projections for spend and performance.

  8. Details of performance boosts for various budget increases.

  9. View historical values of Lost IS (budget).

  10. Define a monthly budget (instead of working out daily budget values).

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