Automatic actions

Automate the grind and free your time

Adalysis helps you to automate repetitive tasks, freeing up your time for more valuable work. You can define automatic actions for your alerts under Audit > Settings.

For example, you can automatically add highly converting search terms as keywords. You can also automatically add poorly converting search terms as negative keywords. It's like putting your keyword mining on auto-pilot.

Once an automatic action is enabled, the alert won't show on your dashboard anymore. However, you can view a log to confirm any changes made on the Audit > Alerts screen.

Enabling automatic actions

Navigate to the relevant alert in Audit > Settings and look for the Automatic action section within the relevant alert.

To apply the automatic action to accounts that will be linked in the future, add them to a global template.

Viewing a log of automatic actions

We log all automatic actions for you to view and reverse, if needed. You can find the log on the Audit > Alerts screen:

Most automatic actions provide the ability to revert back the change should you want to do so.

Popular automatic actions used by Adalysis customers

Common automatic actions

The following automatic actions can be enabled on both prebuilt or custom alerts:

• Exclude underperforming display placements

• Add underperforming search terms as negative keywords

• Add high-performing search terms as regular keywords

• Modify the bid adjustment when a target isn't met