Account tags

Like Google account labels, but better

Tags are an Adalysis configuration that you won't find in Google Ads or Microsoft Ads. They work in exactly the same way as Google account labels, but they get around the visibility challenges Google labels have.

Creating & assigning an account tag

To create and apply a tag to an account, select the account and click the account tags icon on any overview screen. You can then use account filters to find accounts with specific tags.

For example, team leads might create a tag for each PPC analyst in their team. During one-to-ones or account reviews, this makes it easy to pull up the accounts that analyst is responsible for.

Once a tag is associated with an account (as shown above) you can filter for all accounts with that specific tag.